About and FAQ...

About Everyday Beauty. This blog explores topics about inner and outer beauty, with a specific eye on products, routines, and habits that address women of a certain age. We're all getting older, but some of us have started noticing skin discoloration from sun damage, the onset of fine and not-so-fine lines, skin that has lost its elasticity, thinning hair, and other telltale markers of our years on this planet. My intent for this blog is to let go of yesterday and stop worrying about tomorrow. Today—this exact moment—is all we have. I don't want to try to recapture years already passed in an attempt to look younger; I intend to look and feel my best now, through a realistic, grounded image of who I am today.

Some of the issues I address were introduced in this blog's first post. You could say I started this blog when I began to notice those first signs of aging on my face and within my body and felt a bit ... shocked. I guess I was not prepared for, what seemed to me, the sudden transition, pointed out to me (in large part) by a new x10 magnifying mirror. Youth can be so arrogant, and then one day you wake up and realize you're staring at the second half of your life, and things seem to be winding down, rather than winding up. It can be both liberating and quite sobering.

This blog's focus is not solely about makeup reviews (though I do enjoy reading and writing reviews), and you won't find tons of skincare reviews here, either, because I tend to stick with a regimen that works until it stops working, and then I move on to something else, so my skincare changes move at glacial speed. This blog's theme is more about discovering this new, older landscape, which I hope to write about with brutal honesty, acceptance, and hopefully a little self-deprecating humor. If my posts say "you," they mean the collective You, which includes me. 

Aging is natural, and although there is only one certain outcome at the end of the journey, aging is not a disease, and we are not invisible. Beauty can be found just about everywhere, so I hope to share my discoveries in a celebratory way.

Note that I write about my own experiences, and I have opinions about their effect on me and my life, which might sound like I am making recommendations. That isn't the intent. I share information in the spirit of support, empowerment, and entertainment. Period. Everyday Beauty blog is not a professional advice forum, and no one should use it as such. For medical problems, consult a medical professional.

My most used products. I often get asked what my favorite products are. Some items I like to change often (lipstick), whereas I find myself content—sometimes for years (10+)—with one item. Below is the list of the products I currently use daily, subject to change:
  • Pre-cleansing/makeup remover:  Tropical Traditions organic coconut oil (winter), Bioderma Crealine H2O Ultra-Mild Non-Rinse Face and Eyes Cleanser (summer).
  • Facial cleansing: Boscia Cleansing Gel, Caudalie Foaming Face Wash, Surface Hair and Body Shampoo.
  • Toning: Paula's Choice Hydralight Toner.
  • Eye treatment: 100% Pure Organic Coffee Bean Caffeine Eye Cream underneath. Derma E Firming Serum with DMAE, Alpha Lipoic and C-Ester on creases.  (I had to stop using my well-loved Reviva Labs Alpha Lipoic Acid, Vitamin C Ester & DMAE Firming Eye Serum because it contains gluten).
  • Sunscreen: Eltamd UV Clear SPF 46. I carry Jane Iredale PowderMe SPF 30 for mid-day touch ups, if needed.
  • Moisturizer: Sunscreen during the day and nothing at night (coconut oil if feeling dry).
  • Foundation:  Elea Blake Cosmetics Mineral Foundation (contains SPF 20).
  • Blush: NARS Gaiety, Bobbi Brown Pale Pink, or Elea Blake Cosmetics Suspicious.
  • Lipstick: Chanel Rouge Coco Shine Bonheur, Elea Blake Cosmetics Selective, BWC Wild Watermelon, NARS Penny Arcade (more like liquid lipstick).
Post schedule. I generally post on Mondays, Wednesdays, and Fridays. Sometimes I'll write less often and sometimes more often.
[UPDATE September 2013: I'm taking some time off, so my posting schedule will be sporadic.

Swatches. I am moving toward swatching product on white paper. Even though my skin tone is light enough to show most colors well (NW15/20), my own skin tone affects the color. Also, I recently set free quite a bit of makeup, so I rarely do vast comparison swatches.

Why I review a limited color range. The practical reason is I buy colors that will suit me. If I receive PR samples in colors or formulas I'd not normally buy, but I would buy an item from that brand, I might write a review about it and post photos. For those of you who know of or are interested in seasonal color theory/typing, I am a True Summer, which means no cool color can be too cool for me. Therefore, you will almost never see reviews about golden browns, corals, peaches and just about anything with brown or orange in it.

Requests for ... I often receive requests to post my EOTD when I review eyeshadow, and I have but one primary reason for not doing so besides privacy: It won't show up. I wear natural-looking eyeshadows, which barely extend my own coloring. Not only do those colors not translate well via camera, such a subtle look can't possibly interest anyone but me.

As for other requests, like color comparisons or special swatches, I'm not your best source. I don't retain products I am not using regularly, and there are many other bloggers who do an exemplary job at comparison swatches, like the first blogger I discovered online: KarlaSugar.

Comments/Contact. I love reading comments and try to respond to every one, but I sometimes get very busy, and a day goes by, and more comments come in and ... My silence is not meant as a slight, so if you have a question or want my input on something, please feel free to write me at my gmail address theeverydaybeauty. I will write back if you ask me a question, but it might take me a little while to respond.

Link exchanges/guest writers. At present, I am not interested in link exchanges with businesses, and I am not taking requests for guest writers from same unless I invite a writer myself.

Other Places (I almost never hang out)
Zuzu*s Petals on Klout
Everyday Beauty on Bloglovin 
Everyday Beauty on Facebook
@zuzusP on Twitter
zuzus_petals on Pinterest 

Note: Until Google fixes Blogger's apostrophe display issue (') in threaded comments, I'll be signing on as Zuzu*s Petals intstead of Zuzu's Petals. Maybe I'll keep it that way; since asterisk looks like a flower.

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